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BSNL launches Rs. 249 Unlimited Broadband Plan for New Customers

Bharat Sanchar Nigam Limited (BSNL) has unveiled an entry level new promotional broadband plan called Experience Unlimited Broadband 249 (BB249) postpaid. The move can be seen as a bid counteract Reliance Jio's mass appeal, though the state-run telecom operator in a statement says it is aimed at attracting new customers to BSNL's broadband services.

Users will get 2Mbps speed for the first 1GB of data, and thereafter get 1Mbps speed for the rest of the month. This means that if subscribers use about 300GB of data in a month, they are effectively paying less than Rs. 1 per GB of high-speed data.

The plan has been introduced as an introductory offer, and will go live from Friday, September 9. It will last for six months only, after which BSNL will migrate customers to the BBG Combo ULD 499 plan, with a cost of Rs. 499 per month. The BB249 plan also offers unlimited free calls between 9pm to 7am on all Sundays to any network in India. Outside of the free call bracket, BSNL will charge Re. 1 per 3 minutes for all BSNL network outgoing calls, and Rs. 1.2 per 3 minutes for all other network outgoing calls.

The BB249 plan is available new customers only, both ADSL and FTTH. Installation charges will be waived off during the promotional period.