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PayPal to discontinue its Windows Phone, BlackBerry, and Amazon apps

From the end of June, PayPal users will no longer be able to use the dedicated app on Windows Phone, PayPal Fire, and Blackberry devices.

PayPal said the Amazon Fire and Blackberry apps will be "discontinued" on June 30, and the company will "sunset" the app for those using the Windows devices.

The announcement post also said:

"It was a difficult decision to no longer support the PayPal app on these mobile platforms, but we believe it's the right thing to ensure we are investing our resources in creating the very best experiences for our customers. We remain committed to partnering with mobile device providers, and we apologize for any inconvenience this may cause our customers."
PayPal’s move will help the company focus on what’s working for the majority of consumers. PayPal made its stock market debut last July after it split from eBay, but the company faces stiff competition in the online and mobile payment sector from startups like Square and Cash and major tech giants trying to move into the space, such as Apple, Google and Facebook. Mobile payments represent a $142 billion market by 2019, according to a recent report by PricewaterhouseCoopers.

PayPal is quick to point out that despite being left without a native app, affected users will still have full access to PayPal's mobile website for account management and money transactions. There are other options, too; BlackBerry users can still send peer-to-peer payments with PayPal through BBM. And on the Windows side, users can enable the PayPal add-in to send payments right from the email app.

The decision represents another step in the long, slow decline of Blackberry and Windows Phone. Earlier this year, both Facebook and WhatsApp also dropped support for Blackberry’s mobile operating system.

“While these mobile devices have been an important part of our story, they don't offer the kind of capabilities we need to expand our app's features in the future,” WhatsApp wrote in a blog post in March .